“Balancing Marketing and Sharia Compliance: A Study of Da’wah Management Models at Halal Centers in UIN Sunan Kalijaga Yogyakarta and UIN Sunan Ampel Surabaya”, almanaj, vol. 4, no. 1, pp. 22–33, Jul. 2024, doi: 10.56874/almanaj.v4i1.1774.